3 Steps to Effectively Leveraging Authenticity for BizDev Efforts

Posted by Michael Ferrante on Aug 14, 2019 1:04:07 PM

One of the best lessons I learned about sales came when I worked at Google. Preparing for a pitch to one of the big banks, our sales executive said, “Look, if they were rational in their ad spend, they’d put it all in YouTube. But they aren’t, so we need to create a connection, tell a story.” 

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Topics: Business Development, Biz Dev

You Schmooze, You Lose: New Rules for Business Development

Posted by Voray on Jul 31, 2019 3:17:09 PM

If you build professional relationships with the same care that fuels your personal ones, you’re likely to build more meaningful—and fruitful—business connections. 

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Topics: Networking, Relationships, Business Development, Biz Dev

Six ways to be (way) smarter about developing new business leads

Posted by Voray on Jul 31, 2019 3:16:00 PM

Business development today thrives on networks and exchanges of favors that energize rather than drain both giver and taker.

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Topics: Networking, Relationships, Business Development, Biz Dev

Forbes — Can This NYC Startup Disrupt Traditional Business Networking?

Posted by Brianna Elefant on Apr 2, 2017 11:11:00 AM
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Topics: Networking, Entrepreneurship, Business Strategy, Business Development